So you've just recorded and
release your latest album. You know you have to tour to
promote it, implement marketing and promotional strategies,
and make the record available for sale on digital outlets and
retail stores. If you plan on doing this yourself, your
next step would be to start your own record label,
seek distribution, then market and promote your
butt off. This can be a daunting task, and it's not easy
to do without a budget. But if you are a diligent,
hardworking, independent artist, there are ways to advance
yourself and resources available to help you.
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There is of course another path you can take if
you feel that your time and effort would be better spent
on the creative end of your career as most artists
do. This is the ultimate scenario for the
indie artist; To be able to focus on songwriting,
recording, and performance. and leaving the
business end ---- the marketing and promotion, to the
professionals. The only problem with that is, it
usually takes money. publicity campaigns, radio
campaigns, and the most effective marketing efforts that
have the industry juice (connections) behind them don't
come cheap. If you are lucky enough to gain the
attention of a well known professional manager that can
actually get things don oen a commission basis, that
would of course be your first
choice. |
 
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Unfortunately,
that's not easy either. Sure there are fans,
friends, and people out there that would be willing to
"manage" you but let's face it .... What can
they really do for you without the clout and industry
connections? Utilizing the services of an industry consultant
or manager that has the connections to get things done on a
big scale is the way to go if you can afford it. Finding
financial backing would be key. But again, NOT
EASY. Read this article about "How to Get the Backing you need
to fund your career".As
part of our Interim management-consulting services, we can
advise and councel you on inexpensive but very
effective strategies for promoting your
new release, or your music career in general. Or
if you find yourself in the fortunate position of having a
budget on your own, or through the help of a financial backer
you should take full advantage of it by engaging the music
professionals that can get it done ... Big Time!
Through our affiliation with independent record labels,
AMEG offers consulting packages which include every element of
promoting your new release including:
1. National Retail Distribution through ADA / Warner Music
Group
2. Digital Distribution through ADA
/ Warner Music Group
3. Publicity, and Music Media
Relations
4. Radio Promotion (college, media base,
AC, depending on your genre)
5. Digital and Traditional
Marketing, Advertising, and Promotion
6.Tour
Support and management via our promoter/Agent
network
7. Interim management/Consulting -
Ongoing counsel, support, and advice
8. Covering all
aspects of starting your own record
label
If you have a budget, and you are totally serious about
implementing a full blown professional campaign which includes
national retail distribution
and all the elements of promotion listed above,
submit your
material via our guidelines for
consideration. If you are interested in utilizing any of our other marketing services on an ala
carte-individual basis, please contact us
here.
